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Regardless of what
some recruiters tell
you, a successful
long term online MLM
business isn’t
going to be built
hiding completely
behind a
computer monitor and
website.
One of the biggest
misconceptions is
that you
can:
-
stick up a website
(usually provided
for
you)
-
do some advertising
on Google or
someplace
-
kick back and watch
lots of people sign
up
All this with little
additional effort on
your part –
just an automated
online MLM sponsoring
machine.
This is a great
pitch, and in actual
practice it can work
to some degree. You
can advertise and
sponsor people
without having to
talk to them. You
don’t even have
to send personal
emails –
everything can be
automated. The
problem is, this type
of online MLM
business building
usually results in
very high turnover.
People tend to quit
and move to the next
“hot
deal” faster
than you can sign
others up to replace
them.
To be truly
successful in MLM
online, you should
take a different
approach.
The Real
Value of the
Internet
The Internet is a
fantastic medium that
helps you identify
prospects who have an
interest in a home
business. It will
still be up to you to
personally contact
these people and help
them get started. You
have to be willing to
pick up the phone and
talk.
Think of the Internet
as a valuable tool
for gathering leads.
You can find good
prospects who are
ready to look at your
business. Once your
prospect has come
forward, you need to
apply a personal
touch. People
interested in network
marketing and MLM
opportunities are
looking for someone
to help them get
started successfully.
That someone is
YOU.
The Wonderful
World of
Email
Email is a wonderful
tool for
communicating with
your prospects and
downline members. We
could not do MLM
online without
email.
However, please keep
in mind that email is
not the only way you
should
communicate.
In our rush to use
time-saving
technology, it is
easy to forget the
value of the personal
touch. Pick up the
phone and talk to
your prospects. Call
your key downline
associates on a
regular basis. In
between calls, use
email to keep things
rolling.
Don’t
You Hate to
Sell?
You may be thinking,
but I hate selling.
Well, I hate selling
too, in the
traditional sense
that we often think
of it. I don’t
consider calling
someone who has
contacted ME to be
selling – I
think of it as
offering
information.
You should never have
to push or try to
convince anyone to
join your business.
Let your online
information tools
provide the details,
then fill in the gaps
by talking to your
prospects. Let them
make their own
decision.
What You
Really
Want
You really want
prospects who are
interested and truly
motivated to start a
home based
online
MLM
business. Your job is
to provide the
details of your
business (let your
promotional tools do
the work). If your
business is a good
fit, your prospect
will know it. At this
point, you will
provide whatever
additional
information is needed
and assist them in
signing
up.
Isn’t this
better than the
old-fashioned, high
pressure “sell
‘em”
approach?
I think so.
Online
MLM works
so much better and
faster when you use
Magnetic
Sponsoring and
learn how to attract
hungry prospects to
your
opportunity!
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